Tuesday, March 1, 2016

3 Ways Higher Ed Can Avoid the Fate of Polaroid - Joshua Kim, Inside Higher Ed

I’m in the middle of reading Adam Grant’s new book Originals: How Non-Conformists Move the World - a book that is too good to recommend only once. One of the stories that Grant tells is the history of Polaroid. It is clear to us now that Polaroid should have affirmed that it was in the imaging business, not the paper business. Just as Blockbuster was in the watching movies at home business, and not the DVD rental from store business. The goal of not confusing what we do with how we do it is easy to say, and very hard to reach. In higher ed, we are in the learning, credentialing and knowledge creation business. We are not in the physical classroom or online classroom business. Physical and online classrooms are tools - they are a means to an end. https://www.insidehighered.com/blogs/technology-and-learning/3-ways-higher-ed-can-avoid-fate-polaroid