Thursday, September 13, 2018
Quad Cities colleges partner to market the value of a degree - Halona Black, Education Dive
Seven colleges and universities in the Quad Cities region of southeast Iowa and northwest Illinois are teaming up on a marketing campaign to promote the value of a college degree, the Quad-City Times reported. Their presidents already meet quarterly to discuss how partnership can increase student enrollment and improve graduation statistics. The campaign — "QC Colleges: Raising the QC by 4,171 Degrees" — features key college representatives and successful graduates sharing their stories in public presentations and on billboards across the region. "We hope that more students that attend our institutions in the Quad-Cities will stay in the Quad-Cities," Steven Bahls, president of Augustana College, told the publication. "The continued vitality of the Quad-Cities is important to all of our institutions." Half of the population of Quad Cities students are locals while the remaining come from all 50 states and 61 countries.
https://www.educationdive.com/news/quad-cities-colleges-partner-to-market-the-value-of-a-degree/531500/